A long, slightly irreverent diatribe on brain fitness in the independent online local news conduit the Sacramento News & Review does two things: it offers a UC expert the opportunity to present scientific information and it makes the old-school reader wonder, "Is this really the future of news?"
The article, by Matt Perry, annihilates the rules of conventional journalism:
- Written for the infinite scope of cyberspace, the harangue rambles on for more than 1,500 words.
- Science writing about aging is peppered with teenage slang. Who will read it?
- The writer inserts himself into the piece. To wit: "My eyes shift to (fitness trainer Scott) Estrada, who represents to me the future of health: fit, active, engaged, holistic … and completely responsible for his own health. Welcome to the future of fitness: not just a just a buffer body, but a healthier brain."
To its credit, the article provides UC Davis nutrition professor Liz Applegate a forum for research-based information. She told the writer she likens brain-damaging free radicals to small fires in cubicles around an office. Putting out these free radical fires requires a diet rich in fire extinguishers - antioxidants.
Perry said she recommended:
- A diet of varied colorful foods
- A Mediterranean diet
- Omega-3 fatty acids, folate and choline
In related news, a bastion of traditional journalism, the Associated Press today ran a story about what could be another sign of the traditional news industry's struggles. According to the story, San Francisco investment banker Warren Hellman is teaming up with the UC Berkeley's journalism school and public broadcaster KQED to create a nonprofit news organization to report local news. Bay Area News Project will use a combination of paid reporter/editors and (presumably unpaid) journalism students to produce stories for a Web site, KQED's radio and television outlets, and a print edition.