Guacamole from Mexico Fuels Surge of Avocado Imports
This new article from the Giannini Foundation looks at factors associated with recent rapid growth in demand for processed avocados, including adaptation and adoption of High-Pressure Processing (HPP) technology. California producer- and importer-funded research and promotion programs have changed avocados' image to that of a healthy super-food. Expanded imports from Mexico have improved year-round availability of fresh and processed products, and guacamole's popularity.
Hoy F. Carman examines how the growth in demand for processed avocados, together with avocados' new image as a healthy superfood, has fueled imports from Mexico in new #AREUpdate article. Read More: https://t.co/qVdwlizU2V #avocado.
