Avocado consumption per capita
in the United States has tripled in
twenty years, yet California has
decreased its bearing acreage
over the last decade. One state
in Mexico has primarily fulfilled
this surge in demand, but newer
importers may compete more
directly with California producers
and drive down consumer prices.

Read this article by James Sayre at UC Berkeley in either English or Spanish:

https://s.giannini.ucop.edu/uploads/pub/2023/01/31/v26n2.pdf

Developments in the Avocado Sector and Their Implicationsfor California Producers and Consumers

Avances en el sector aguacatero y sus repercusiones paralos productores y consumidores californianos